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Facebook Marketing Tips for Any Budget

Welcome to Edgar Learn, where we share the strategies that helped us find success! This is Part One of our series on Facebook Marketing, where we’ll give away some of the Facebook marketing tips we...

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What the Emoji Boom Means For Your Marketing

Emoji got you like 🤔? That’s ok – it would have been hard for anyone to predict just how popular these modern emoticons would get, especially in marketing! In fact, the use of emoji by brands via email...

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Facebook Reach: Everything You Need to Know

Welcome to Edgar Learn, where we share the strategies that helped us find success! This is Part One of our series on Facebook Marketing, where we’ll give away some of the Facebook marketing tips we...

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How You Can Tell If Your Blog Is Actually Working

How do you tell if your blog is working? (And what does that even mean, exactly?) You know that it can make a massive difference to maintain a blog, even if you don’t necessarily want one. But how do...

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How to Promote a Business on Facebook by Writing Great Posts

Welcome to Edgar Learn, where we share the strategies that helped us find success! This is Part Three of our series on Facebook Marketing, where we’ll give away some of the Facebook marketing tips we...

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Why Social Media Marketers Don’t Even Care About Revenue

You’ve been hearing it since elementary school: Keep your eyes on your own paper. (Some people may have needed to be reminded more than others. No judgement.) When it comes to your business, keeping...

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How We Hacked MailChimp to A/B Test Automated Campaigns

Welcome to Edgar Learn, where we share the strategies that helped us find success! This is Part One of our series on Email Marketing, and focuses on a neat little trick we’ve been using with MailChimp....

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How Facebook’s New Algorithm Change Will Affect Your Page

Facebook has a new update to tell you about – and an exciting prediction about the future of your Page! Want to hear it? It goes a little something like this: “We anticipate that this update may cause...

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How to Promote a Blog Through Email

Welcome to Edgar Learn, where we share the strategies that helped us find success! This is Part Two of our series on Email Marketing, where we’ll talk about how to promote a blog or website using your...

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Driving Traffic From Twitter to Your Website, According to Math

Why aren’t you getting more traffic from Twitter? It feels like no matter how many followers you get on there, it doesn’t translate to nearly as many clicks as it should, right? So…why? Why can it feel...

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Is It Time to Pay For Better Facebook Reach?

Dwindling organic reach is a sore subject for a lot of Facebook Pages, and it turns out that it’s a problem more and more are solving with their wallets. Facebook has a method for determining who sees...

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How to Promote Your Blog with Podcasts

We’re big believers in the power of blogging for your business – our blog is one of our biggest sources of web traffic, and your blog should be too! Having a successful blog relies just as much on...

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New Feature Alert: Facebook’s Latest Live Video Upgrades

Facebook has been pushing live video for most of 2016 – from giving broadcasts preferential placement in the News Feed to paying media companies to experiment with the new feature, they’ve made it...

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Our Social Media Planning Routine

A strong social media planning game relies on a solid social media calendar. Your calendar is the backbone of your social strategy, the frame upon which everything else is built. It lets you stay...

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New Stats: Facebook Video Is Dominating Other Types of Content

Whether it’s live or recorded, Facebook loves video – but what effect is that having on all the other stuff people post on Facebook? What effect is it having on the other stuff you post? Well, now we...

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Facebook’s New Weapon In The War On Clickbait

Facebook announced a huge change to its News Feed algorithm – and you won’t believe what happened next! (Okay, actually, you probably will.) Because headlines and links that sound like that – like...

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How Bad SEO Strategies Lead to the Rise of Bad Content, and What You Can Do...

Quality content is one of the most sought-after resources on the internet. At the same time, there’s a general misunderstanding about what “quality” actually means in this context. A lot of people...

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What Facebook’s Adblock Battle Is Doing To Your Page

There’s a huge fight happening in your Facebook News Feed right now – and we’re not talking about all those guys from your high school arguing about political memes. We’re talking about the ongoing...

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What Twitter’s New “Quality Filter” Actually Does

Twitter recently announced some big changes to how it works – and the types of content you should expect to see! (Dun-dun-duuuun!) One of those changes? A little something they’re calling the “quality...

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What the Million Most-Shared Articles On Social Media Have In Common

Wonder what the million most-shared articles on social media have in common? They’re all doing something right, obviously – and if you know a little about what’s in their secret formula, then you can...

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