Coming Up With Evergreen Content
One of the most important parts of a solid content strategy is creating content that can last. Content that isn’t necessarily tied to a specific fad or trend, and that will be as meaningful if someone...
View ArticleWhy Instagram’s Stories Feature Is So Much More Than a Snapchat Clone
If you’re one of the 300 million people using Instagram on a daily basis, you’ve probably noticed that Instagram Stories are a thing now. It’s one thing if you don’t care about this as a user, but if...
View ArticleBeat Writer’s Block with a Better Writing Process
In our last Edgar Learn post, we looked at brainstorming techniques to help come up with ideas for your blog – particularly when it comes to creating that valuable evergreen content. Today’s post is...
View ArticleHow Your Business Could Be Affected By Instagram and Snapchat’s Lost Features
Within just a few days of each other, Instagram and Snapchat both announced that they’re dumping features – and the sort-of rivals are doing it for the same reason. Instagram is getting rid of its...
View ArticleBlogging Checklist: What Not to Forget Before You Hit “Publish”
Writing a blog post is like making a sandwich – anybody can throw together a simple one, but if you really want it to be memorable, you’ve gotta show a little initiative. (The use of a panini press is...
View ArticleEdgar’s Fave Five: What We’re Reading This Week
It can be hard to keep up with all the amazing blog posts out there, so as a little treat, we’ve gathered five great reads from across the web for you to take a gander at! Bookmark these and check them...
View ArticleFacebook’s Video Mistake – and How It’s Changing Your Stats
Has the popularity of Facebook video ever seemed just a little too good to be true? We know that Facebook has, in the past, given video posts preferential treatment. We know they do everything they can...
View Article3 Disadvantages Distributed Teams Have That Make Them Stronger
Lately, I’ve observed a startling fact about many high-performing teams I admire: they don’t work together in the same office. In fact, many of them don’t even have an office. Companies like LKR...
View ArticleThe Social Media Marketer’s Beginger Guide
When you’re a small business on a budget, social media marketing is just plain SMART. After all, how else can you reach thousands of customers, leads, and prospects all over the world without spending...
View ArticleFacebook Marketing: How Your Small Business Can Thrive With Facebook Marketing
Can Facebook actually be used to bring in leads, opportunities and sales for your small business? YES! My clients and I do it every day. Unlike traditional marketing, where you can only hope that a...
View ArticleTwitter Marketing: How to Grow Your Small Business with Twitter
Can Twitter actually be used to bring in leads, opportunities and sales to your small business? YES! With over 200 million users, the site is a great tool for finding and connecting with people who...
View ArticleUnderstanding Social Media Optimization
Social media optimization is a term that gets thrown around a LOT, and with good reason – as a small business owner, you’ve gotta be sure that you’re making the most of every opportunity! Even when...
View ArticleLinkedIn Marketing Strategies
If you’re neglecting your LinkedIn profile, it’s time to make a change! While this site may not seem as hip as alternatives like Twitter and Facebook, its lineup of robust networking features makes it...
View ArticleWhat It Really Takes To Raise Your Wealth Setpoint To Seven Figures
I’m proud to say that I grew my business to the seven-figure mark within five years of starting. To do that you have to be smart, strategic, and willing to take big leaps into the unknown. You also...
View ArticleFacebook is Cracking Down Hard on These Types of Updates – So Stop Sharing Them!
Sometimes I feel like Jerry Seinfeld over here, standing at the microphone, asking, “And what’s the DEAL with Facebook algorithms!” All through 2014, Facebook’s algorithm changes have been causing...
View ArticleFacebook Will Show You Performance Data for Someone Else’s Page – Here’s How...
Everybody does a little Facebook stalking from time to time. It’s pretty harmless, right? You spend a couple minutes here and there cruising photos from your coworker’s barbecue, or reading status...
View ArticleFacebook’s Next Big Change is Coming – Here’s How to Get Ready Before It’s...
Facebook’s getting ready to lay the smackdown on some Pages this January – and you do NOT want to be one of them. Earlier this month, the network announced some upcoming changes to the types of content...
View ArticleBlogging Checklist: What Not to Forget Before You Hit “Publish”
Writing a blog post is like making a sandwich – anybody can throw together a simple one, but if you really want it to be memorable, you’ve gotta show a little initiative. (The use of a panini press is...
View ArticleEdgar’s Fave Five: What We’re Reading This Week
It can be hard to keep up with all the amazing blog posts out there, so as a little treat, we’ve gathered five great reads from across the web for you to take a gander at! Bookmark these and check them...
View ArticleFacebook’s Video Mistake – and How It’s Changing Your Stats
Has the popularity of Facebook video ever seemed just a little too good to be true? We know that Facebook has, in the past, given video posts preferential treatment. We know they do everything they can...
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