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6 Surprising Top Trends in Digital Marketing in 2022
No part of an organization is unscathed by changes. Marketing fundamentals like branding, design, SEO, UX, and UI always change. On top of this, marketers must also master new social channels,...
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The Ultimate Social Media Image Sizes Guide for 2022: How to Optimize for...
Learn how to optimize your social media images with updated image size specifications for Facebook, Instagram, and more. There’s a problem. Individuals only remember 10% of the information presented...
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How to Start a Digital Business: A 9-Step Guide for Success
Digital business is a thriving segment of the global economy. The digitization of nearly every industry has made it easier for small businesses to compete with larger companies in their market. A...
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How to Tag Products on Instagram and Supercharge Conversions in 8 Steps
[As of April 2022, Instagram expanded its product tagging feature in Feed posts to everyone in the United States. The key word is everyone. So, step aside, creators and brands, now everyone is welcome...
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7 Ways to Use Audience Insights for Facebook to Grow Your Brand
The more customer insights you have, the better you can deliver messages that resonate with your audience. It’s true! Audience Insights on Facebook (now called Meta Business Suite Insights) helps...
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Edgar’s Beginner Guide to Using TikTok
TikTok inspires popular culture. It made stars out of Lil Nas X and Olivia Rodrigo, turned a 13-year-old pug named Noodles into a mood forecaster (is it a bones day or a no bones day?), and motivates...
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How to Automate Your Facebook Posts to Drive Engagement with Minimal Effort
In 2020, Americans spent a whopping 1095 hours per year on social media, up from roughly 548 hours in 2012. This averages 3 hours on social media daily, or 15 hours per work week. So, if you’re not...
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15 TikTok Content Ideas to Help You Grow Your Small Business in 2023
Two things you may not know about TikTok:TikTok trends and algorithm shifts move lightning fast.andTikTok expects you to create a LOT of high-quality content (1-4x per day) to reach current followers...
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The 6 Biggest Trends in Online Marketing in 2023
No part of an organization is unscathed by changes. Marketing fundamentals like branding, design, SEO, UX, and UI always change. On top of this, marketers must also master new social channels,...
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Instagram Account Types: What’s the Difference?
Whether you’re an influencer, bootstrapped SaaS, or small business, social media can help you build brand awareness and generate leads. Instagram has become one of the most influential social media...
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Why It Might Be Time to Rethink Your Email Newsletter Strategy
Want more people to visit your site and read your blog posts? (That’s a rhetorical question. We kind of assume that you do.) Sure, creating great content is your priority numero uno. Sharing it on...
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The Ultimate Social Media Image Sizes Guide for 2023: How to Optimize for...
Learn how to optimize your social media images with updated image size specifications for Facebook, Instagram, and more.There’s a problem. Individuals only remember 10% of the information presented...
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How Often Should You Post on Social Media to Get Results?
Everybody wants to know the answer to the age-old question: how often should you post on social media? (We bet you’ve wondered once or twice.) And why wouldn’t you? Of course, everyone wants to know...
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AI Marketing: The Secret Weapon for Your Marketing Strategy
Artificial intelligence (AI) is revolutionizing every industry, and digital marketing is no exception. The integration of AI technologies is transforming the way marketers interact with customers,...
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Goodbye Universal Analytics: GA4 new changes and challenges
Ah, data analytics, the magic potion that turns us, into into unstoppable marketing wizards! Without data, we’re just shooting marketing arrows blindly, hoping they hit something other than the office...
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How to Create an Instagram Story that Wows Your Audience
Can you imagine a time before Instagram stories? It’s hard to believe but these beloved 15-second shots have been around since 2016! Today, it’s hard to imagine a world where brands and creators...
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How to choose a social media scheduling tool [2023 Guide]
Social media is a powerful tool for businesses of all sizes and it can also be a lot of work. That’s where social media scheduling tools, like MeetEdgar, come in.Using tools can help you save time and...
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How to Create a Social Media Marketing Strategy in 6 Steps
Social media can be overwhelming if you don’t have a plan of attack. But with the right strategy, it can become your most powerful marketing tool. In 2023, a staggering 4.9 billion people are active...
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How to Get Traffic from Pinterest to Your Blog in Six Steps
We’ve been sharing everything you need to know about using Pinterest for business for a while now. Pinterest isn’t your normal social media platform. It’s a visual discovery app and is the perfect...
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How to Increase Engagement on Instagram With Stories
Almost 2 billion Instagram accounts use the stories feature on a daily basis. It’s a great way for users to experience real-time content from businesses, celebrities, influencers, and even their...
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