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How to Build Your Personal Brand Online
It’s 2021; if you don’t have a personal brand yet, then why not? It’s hard to stand out without one. Even if you don’t own a business, you still need to know how to build your personal brand so you...
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How to Create a LinkedIn Group People Can’t Wait to Join
When you’re looking for a cool place to hang out, LinkedIn Groups might not be the first thing to come to mind. That said, with 756 million members to its name, LinkedIn isn’t actually as un-hip as it...
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Create Free Business Graphics With These Top 9 Tools
NOTE: This post was originally published in 2015, so we decided it was time for an update! We refreshed this list with the very latest tools to create free business graphics and some of the old faves...
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Social Media Tests: How to Get Great Results From A/B Testing
The big question most people have about their social media marketing is, “Will it work?” There are hundreds of thousands of articles, videos, and webinars on social media best practices, strategies,...
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Use This Easy Facebook Cheat Sheet to Perfect Your Profile
Alright, guys – you asked for it, and I’m answering! Ever since I wrote about the types of social updates Facebook is cracking down on, I’ve been getting AWESOME feedback and questions from all of you...
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Use These LinkedIn Features to Network Like a Pro
A lot has changed at LinkedIn since we originally published this post – like a desktop UX overhaul, a powerful new search, the addition of messaging bots… oh, and Microsoft’s acquisition of the company...
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Images for Twitter: How to Use Pics To Boost Engagement (+ Free Resources)
The stats don’t lie – if you want to share better tweets, you need to think visually. Images for Twitter score your tweets more clicks, favorites, and retweets, so it’s no surprise that tweets with...
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Creating a Company Page on LinkedIn: 5 Tips to Gain Traction
LinkedIn isn’t always as fun as networks like Twitter or Instagram, but it’s actually astoundingly popular – with 55 million Company Pages and 500 million members, there are a lot of companies vying...
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Use These 6 Tips to Create a Work From Home Survival Kit That’ll Keep You...
For a lot of people, working from home sounds like a dream. Getting paid in the comfort of your own space, enjoying a non-existent commute, and hanging out with your pets just sounds so…peaceful,...
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Six Months of Email Subject Line Testing: Our Results
How much of a difference can changing a single word in your email subject line REALLY make? You might be surprised! (It still surprises us, sometimes.) Every week, we send our newsletter to 125,000 +...
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Customer Service Vs. Quality Assurance: What’s the Difference?
If you’ve ever so much as used an app, you know that two of the most important teams behind the scenes are the people who build it and the customer service pros standing by to help you out. But what’s...
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Why You Should Get Started With Webcasting and How Do It
There was a time when the greatest thing you could do with a webcam was this: And impressive as that may be – enjoy having that little ditty stuck in your head for a while – technology has come a long...
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How to Use Instagram Stories to Grow Your Audience: 5 Top Tips
We all love Instagram stories, right? They’re fun, they’re funny, they’re easy and they disappear in 24 hours so there’s no pressure to make them perfect feed-worthy content. Of course, as Instagram...
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How To Make a Twitter Moment That Stands Out
Stories, moments, threads. All this social media jargon can be hard to get your head around. Not to mention the fact it’s always changing! But don’t fear, Edgar is here to make it clear! This time we...
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Should You Actually Tweet 280 Characters at a Time?
Twitter took millions of users by surprise when it announced in late 2017 that it was expanding its character-per-Tweet limit from 140 to 280. (Reactions to the change were…well, mixed.) How many...
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What Is Thought Leadership: How To Use It To Build Your Brand
The phrase “thought leadership” brings out mixed reactions. Some people love the idea of thought leadership. Some people think it’s overrated. But, annoying or not, we still gotta bring up what is...
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The Right (and Wrong!) Way to Use Twitter DMs for Marketing
Twitter DMs, love them or hate them, can influence your social marketing and customer service. They can give you a lot more power as far as contacting people goes, and vice versa, but with great power...
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Why Social Media Curation Should be Part of Your Content Strategy (+ How to...
Social media curation is one of the most talked-about strategies in social media. Whether you have heard of the 80/20 rule or read “Jab, Jab, Jab Right Hook,” or any other article about building your...
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How to Get People to Join Your Facebook Group: Practical Tips
How many Facebook Groups do you belong to? And how many do you actually, actively participate in? Because more than 1.8 billion Facebook members use every month- and that means a lot of Groups have...
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What the Facebook Adblock Battle Is Doing To Your Page
There’s a huge fight happening in your Facebook News Feed- and we’re not talking about all those guys from your high school arguing about political memes. We’re talking about the Facebook adblock...
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